Structurely AI Lead Engagement Software for Real Estate and Sales Teams
Structurely is a conversational AI platform for voice, SMS and email that automates inbound and outbound sales, service, support, scheduling, routing and follow-up.
- Best for
- Real Estate Lead Engagement
- Key capability
- Conversational AI Chatbot
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What is Structurely?
Structurely is a conversational AI platform that brings customer conversations across voice, SMS and email onto one AI-native telephony and voice orchestration platform, automating inbound and outbound sales, service, support, scheduling, routing and follow-up.
Key features of Structurely
Structurely offers AI chatbots that simulate human-like conversations, lead qualification workflows, integration with CRM systems, multi-channel messaging including SMS and email, and analytics to track engagement performance.
Conversational AI Chatbot
Engages leads with natural language conversations that feel human and personalized.
CRM Integration
Seamlessly connects with popular CRM platforms to sync lead data and conversation history.
Multi-Channel Messaging
Supports SMS, email, and web chat to reach leads on their preferred communication channels.
Lead Qualification Automation
Automatically qualifies leads based on responses and predefined criteria.
Appointment Scheduling
Enables leads to book meetings directly through the chatbot interface.
Pros and cons of Structurely
Pros
- Automates lead engagement to save time
- Human-like AI conversations improve lead experience
- Integrates well with existing CRM systems
- Supports multi-channel communication
- Scales easily for high lead volumes
Cons
- Pricing may be high for small businesses
- Primarily English language support
- Customization options can be complex for beginners
Key use cases for Structurely
Real Estate Lead Engagement
Automate personalized conversations with real estate leads to qualify and nurture them efficiently.
Sales Lead Qualification
Use AI-driven chatbots to engage sales prospects, answer questions, and schedule appointments.
Customer Follow-Up Automation
Maintain continuous engagement with potential customers through automated, human-like messaging.
Lead Nurturing at Scale
Handle large volumes of inbound leads with AI to improve conversion rates without increasing staff.
How Structurely works
- 1
Connect Your Leads
Integrate Structurely with your CRM or lead sources to automatically import new leads.
- 2
AI Engages Leads
The AI chatbot initiates personalized conversations to qualify leads and gather information.
- 3
Schedule Appointments
Qualified leads can be routed to human agents or scheduled for follow-up calls automatically.
- 4
Analyze and Optimize
Use built-in analytics to monitor chatbot performance and improve engagement strategies.
Who is using Structurely
Structurely pricing
Small Team
Platform fee plus token-based usage; voice as low as $0.07 per minute, SMS as low as $0.02 per message
For lean teams: agent builder with prebuilt agent setup, inbound and outbound voice, and SMS and email workflows.
Large Team
Platform fee plus token-based usage, with volume-based usage discounts
For larger organizations running multiple teams, campaigns, workflows and customer journeys.
Enterprise / Build Your Own
Talk to an AI Engineer
Builds on Structurely's APIs, voice orchestration, telco infrastructure, MCP, webhooks and custom tools.
Plans and prices are as published by the vendor and can change. Check the official site before you buy. Open the pricing page (opens in a new tab)
Frequently asked questions about Structurely
While primarily focused on real estate, Structurely’s AI lead engagement can be used in various sales-driven industries.
Yes, Structurely supports integration with many popular CRM platforms to streamline lead management.
Structurely offers a free trial so you can test the platform before committing.
The chatbot uses natural language processing to ask qualifying questions and assess lead readiness based on responses.
It depends on your specific needs and how you plan to use the tool. The official website and documentation are the best sources for the latest details.
It depends on your specific needs and how you plan to use the tool. The official website and documentation are the best sources for the latest details.
Some tools offer a free plan or trial with limited features. Availability can vary, so confirm on the official website.
Conclusion
Calls, texts and emails all run through one AI platform that answers inbound conversations and proactively reaches customers around the clock. Within a conversation the AI can answer questions, overcome objections and collect documents, then book appointments, schedule callbacks or transfer calls. Conversation outcomes are dispositioned automatically and synced back to the CRM. For Salesforce users, the AI Power Dialer launches AI and human dialing campaigns directly from Salesforce.
Real estate was its original focus, and its use cases now extend to mortgage, private aviation, home services and marketing agencies. Pricing pairs a platform fee with token-based usage across voice, SMS and email, and there is no per-seat licensing. Small Team and Large Team plans cover most organizations, while the enterprise tier lets companies build their own customer-facing applications on top of Structurely.
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