Aardvark: automatic SMS meeting reminders for sales teams
Aardvark sends automatic SMS text reminders before meetings to reduce no-shows, integrating with HubSpot, Pipedrive, Google Calendar and Outlook.
- Best for
- Reducing meeting no-shows
- Key capability
- Automatic SMS reminders
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What is Aardvark?
Aardvark sends automatic SMS text reminders before meetings to decrease no-shows. It integrates with HubSpot, Pipedrive, Google Calendar and Outlook, matches meeting invitees with contacts, and lets teams customize message templates, triggers and a branded meeting landing page.

Key features of Aardvark
Automatic SMS reminders before meetings, HubSpot and Pipedrive integration, Google and Outlook calendar integration, a branded meeting landing page, targeting and triggers, and a team dashboard.
Automatic SMS reminders
Send automatic SMS reminders to your leads before meetings to decrease no-shows.
Calendar and CRM integrations
Integrates with HubSpot, Pipedrive, Google Calendar and Outlook, matching the meeting invitee with the contact.
Targeted message templates
Customize the content of your messages, the triggers and who receives them.
Meeting landing page
Each reminder can include a link to a branded landing page with all the meeting details.
Pros and cons of Aardvark
Pros
- Integrates with HubSpot, Pipedrive, Google Calendar and Outlook
- No credit card required for the 14-day trial
- Built-in contact management for teams without a CRM
- Includes analytics for monitoring chatbot performance
Cons
- Two-way SMS with a number from another country is not guaranteed
- Pricing details beyond trial require contacting sales
Key use cases for Aardvark
Reducing meeting no-shows
Send automatic SMS text reminders before meetings so fewer leads miss them.
Meeting confirmations
Send a confirmation 24 hours before a meeting if the prospect has not confirmed.
Team reminder management
Manage the team, messages, timing, triggers and branding from one place.
24/7 Availability
Offer round-the-clock customer assistance without the need for human agents to be always online.
How Aardvark works
- 1
Connect your calendar
Integrate your calendar with HubSpot or Pipedrive.
- 2
Set templates and triggers
Choose the message content, the triggers and who receives each reminder.
- 3
Reminders go out automatically
The meeting invitee is matched with the contact in HubSpot and a text reminder is sent to their phone number.
- 4
Follow the team dashboard
View your entire team’s upcoming meetings and scheduled reminders.
Who is using Aardvark
Aardvark pricing
Pro
$10 per user/month billed monthly, or $8 per user/month billed annually
First 175 SMS messages free; unlimited SMS sequences, advanced targeting and triggers, meeting details landing page, custom branding, team dashboard, Google and Outlook calendar, HubSpot, Pipedrive and Twilio integration.
Starter
$29/month
Basic chatbot features suitable for small businesses.
Professional
$99/month
Advanced features including integrations and analytics for growing businesses.
Enterprise
Custom pricing
Tailored solutions with dedicated support and custom integrations.
Plans and prices are as published by the vendor and can change. Check the official site before you buy. Open the pricing page (opens in a new tab)
Frequently asked questions about Aardvark
It sends automatic SMS text reminders before meetings to decrease no-shows.
No. Aardvark has a built-in contact management system for users who do not have a CRM.
No. The 14-day free trial does not require a credit card.
Yes. You can set as many reminders as you want based on the template event triggers you set up.
Two-way SMS with a number from a different country than your recipients may work, but it is not guaranteed.
HubSpot, Pipedrive, Google Calendar and Outlook.
Integration support depends on the tool and its available connectors or API. Check the official documentation or integrations page to confirm what is supported.
Some tools offer a free plan or trial with limited features. Availability can vary, so confirm on the official website.
Conclusion
Missed sales meetings are the problem Aardvark targets: it texts leads automatic SMS reminders before meetings booked on a connected calendar. Invitees are matched with contacts in HubSpot or Pipedrive, and each reminder can link to a branded landing page with the meeting details. Teams decide the message content, the triggers and the recipients, for example a confirmation text 24 hours before a meeting the prospect has not confirmed.
A team dashboard shows every rep’s upcoming meetings and scheduled reminders. Users without a CRM can rely on its built-in contact management instead. Pricing is a single per-user plan with a 14-day free trial that needs no credit card, while two-way texting with numbers from other countries may not always work.
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