Content Strategy Difficulty: Intermediate

Visual Content Strategy for Landing Page Design

This prompt guides a professional to determine the optimal types of images or videos to include on a landing page based on the provided target audience, brand identity, and campaign goals. It instructs the creation of a detailed content strategy specifying recommended visual media types, their purposes, and placement suggestions. The output is structured as a comprehensive visual content blueprint for effective landing page design.

The prompt

84 words3 blanks to fill in

Act as an experienced digital marketing strategist with expertise in visual content planning. Based on the provided [TARGET AUDIENCE], placeholder, [BRAND IDENTITY], placeholder, and [CAMPAIGN GOALS], placeholder, create a detailed visual content strategy for a landing page. Specify the types of images and videos to include, their intended purposes, and recommended placement within the page to maximize engagement and conversion. Include considerations for style, tone, and brand consistency. Present the output as a comprehensive visual content blueprint suitable for guiding landing page design from concept to implementation.

Highlighted text is a blank. Swap it for your own detail before you send the prompt.

What it produces

  • Recommend hero image featuring product usage to build trust and interest.
  • Suggest testimonial video to enhance credibility and social proof.
  • Include infographic images to simplify complex information and improve comprehension.
  • Advise on placement of short explainer videos near call-to-action buttons to boost conversions.

How to use this prompt

Four steps, about a minute. Nothing to install and no account needed.

  1. Copy the prompt

    Use the Copy button above. The whole prompt goes to your clipboard exactly as written. Nothing is trimmed.

  2. Fill in the blanks

    Replace [TARGET AUDIENCE] [BRAND IDENTITY] [CAMPAIGN GOALS] with your own details. Everything in square brackets is a blank for you to fill in.

  3. Paste it into your assistant

    Checked against ChatGPT, Claude, Gemini. It is written as plain instructions, so paste it into whichever of them you already use.

  4. Read the result, then push back

    Compare what you get to the example below. If it is close but not right, say what to change: shorter, warmer, more specific, then ask again in the same conversation.

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