Business & Productivity Difficulty: Advanced

Competitor Analysis Report Generator With Verifiable Sources

Act as a business analyst specializing in competitive analysis and produce a data-backed competitor landscape report for the specified [business]. Research and compare key competitors across market share, customer segments, product offerings, pricing, marketing channels, and strategic positioning, then provide actionable recommendations to exploit opportunities, address weaknesses, and mitigate threats, citing verifiable sources for all claims.

The prompt

255 words4 blanks to fill in

You are a Business Analyst with expertise in competitive analysis.
Create a comprehensive competitor analysis report for:
– Business: [business], placeholder
– Industry/Niche: [industry or niche], placeholder
– Primary Geography/Market: [country/region], placeholder
– Ideal Customer Profile (ICP): [target customer], placeholder
Instructions:
1) Identify the main competitors (direct and indirect). Include a brief rationale for why each competitor is relevant.
2) For each competitor, gather and summarize verifiable data on:
– Market share (or best available proxy if market share is not publicly disclosed)
– Customer base/segments and positioning
– Product/service offerings and key differentiators
– Pricing strategy (tiers, packaging, promos, contracts) and notable price points
– Marketing approach (channels, messaging, content strategy, partnerships)
– Sales motion (PLG, inbound, outbound, enterprise, retail, etc.)
– Strengths, weaknesses, and strategic bets
3) Provide a comparison matrix across competitors (features, pricing, positioning, channels, and differentiators).
4) Deliver insights for [business], placeholder:
– Opportunities to differentiate (product, pricing, messaging, channels)
– Threats and risk areas (and how to counteract them)
– Quick wins (0–30 days), mid-term moves (31–90 days), and strategic initiatives (3–12 months)
– Recommended KPIs to monitor competitive pressure
5) Source requirements:
– Cite sources for every key claim (include publication name, date, and link if available).
– Prefer primary/credible sources (company sites, earnings calls, reputable market research, government data, trusted analytics).
– If data is unavailable, state assumptions clearly and propose how to validate them.
Output format:
– Executive summary
– Competitor profiles (one section per competitor)
– Comparison table
– SWOT or Opportunities/Threats summary
– Recommendations roadmap (30/90/365)
– Sources list

Highlighted text is a blank. Swap it for your own detail before you send the prompt.

What it produces

A competitor landscape report with direct/indirect competitors, a feature-pricing matrix, and a 30/90/365-day recommendations roadmap.

A set of competitor profiles detailing positioning, pricing tiers, acquisition channels, and strategic strengths/weaknesses with source citations.

An actionable opportunities-and-threats summary with counter-strategies and suggested KPIs to track.

How to use this prompt

Four steps, about a minute. Nothing to install and no account needed.

  1. Copy the prompt

    Use the Copy button above. The whole prompt goes to your clipboard exactly as written. Nothing is trimmed.

  2. Fill in the blanks

    Swap [business] [industry or niche] [country/region] and 1 other bracketed placeholder for your own details. Everything in square brackets is a blank for you to fill in.

  3. Paste it into your assistant

    Checked against Perplexity, ChatGPT, Claude. It is written as plain instructions, so paste it into whichever of them you already use.

  4. Read the result, then push back

    Compare what you get to the example below. If it is close but not right, say what to change: shorter, warmer, more specific, then ask again in the same conversation.

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