Make vs Workato: Features, Pricing & Performance
Make vs Workato — compare features, pricing plans, and real-world performance to find the right AI tool.
- Category
- Business Management
- Format
- Head-to-head
- Updated
- April 27, 2026
How they compare
| Feature |
Make (Integromat)
|
Workato
|
|---|---|---|
| Made by | Celonis SE (Make division) | Workato, Inc. |
| Category | AI Automation Automation & Workflows No Code Low Code | AI Workflow Business Management No-Code&Low-Code |
| Pricing model | Freemium | Free Trial Subscription |
| Platforms | Web | API Web |
| Built with | AI integration REST API connectors Visual automation engine webhook support | Cloud APIs JavaScript Python |
| Languages | Czech English French German +4 more | English |
| Based in | Czech Republic | United States |
What each one is
Make (Integromat)
Make (formerly Integromat) is a visual workflow automation platform that connects 1,500+ apps and services through a drag-and-drop canvas interface. Founded in 2012 in Prague and rebranded to Make in 2022, it enables businesses and developers to automate complex multi-step workflows without writing code. The AI scenario builder generates automations from natural language descriptions.
Workato
Workato is an enterprise-grade integration and automation platform that enables businesses to connect their applications, automate workflows, and orchestrate complex business processes without extensive coding. It provides a no-code/low-code environment with pre-built connectors and recipes to accelerate digital transformation and improve operational efficiency.
Key features
Make (Integromat)
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Visual Automation Canvas
Design complex workflows on an intuitive drag-and-drop canvas showing full data flow.
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AI Scenario Builder
Generate automation scenarios from natural language descriptions using AI.
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1,500+ App Integrations
Connect virtually every business app including Google Workspace, Salesforce, Slack, and AI tools.
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Advanced Data Processing
Use iterators, aggregators, routers, and data transformers for complex data processing.
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Error Handling
Built-in error handling with automatic retries, fallback paths, and alert notifications.
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Webhooks & API
Trigger automations via webhooks, schedule them on any frequency, or call REST APIs.
Workato
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Visual Workflow Builder
Drag-and-drop interface to create complex automation recipes without coding.
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Extensive App Connectors
Hundreds of pre-built connectors for popular enterprise and cloud applications.
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Real-Time Data Sync
Automate data transfer and synchronization across systems instantly.
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API Orchestration
Combine multiple APIs with conditional logic to automate complex business processes.
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Enterprise Security
Includes role-based access control, audit logs, and compliance certifications.
Pricing
Plans as published by each vendor. Check the vendor site before buying — pricing changes.
Make (Integromat)
-
Free $0/month
1,000 ops/month, 2 active scenarios, 15-minute intervals.
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Core $9/month
10,000 ops/month, unlimited scenarios, 1-minute intervals.
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Pro $16/month
10,000 ops/month, advanced features, priority support.
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Teams $29/month
10,000 ops/month, team features, multiple users.
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Enterprise Custom
Unlimited ops, dedicated infrastructure, SLA.
Workato
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Free Trial $0 for 30 days
Full platform access to test integrations and automation capabilities.
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Team Custom pricing
Designed for small to medium teams with essential connectors and automation limits.
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Enterprise Custom pricing
Advanced features, unlimited connectors, dedicated support, and enhanced security.
Strengths and trade-offs
Make (Integromat)
Strengths
- Most powerful visual automation canvas for complex workflows
- More flexible than Zapier for multi-branch logic
- AI Scenario Builder generates automations from text
- 1,500+ app integrations
- Advanced data processing capabilities
Trade-offs
- Steeper learning curve than Zapier for beginners
- Operations-based pricing can be confusing
- Some advanced features require higher-tier plans
- Web-only — no desktop app
Workato
Strengths
- User-friendly no-code visual workflow builder
- Wide range of pre-built connectors for popular apps
- Supports complex automation with conditional logic
- Enterprise-grade security and compliance
- Scalable for teams of all sizes
Trade-offs
- Pricing is custom and can be expensive for small businesses
- Steep learning curve for very complex workflows
- No permanent free tier, only a limited free trial
Who it is for
Make (Integromat)
- Operations and business process managers
- Developers building automated workflows
- Marketing teams automating campaigns
- E-commerce businesses
- SaaS companies integrating multiple tools
Workato
- IT and integration teams
- Business analysts
- Operations managers
- Small to large enterprises
- Digital transformation leaders
What people use it for
Make (Integromat)
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Business Process Automation
Automate multi-step business processes connecting dozens of apps without code.
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CRM Integration
Sync leads, contacts, and deals between CRM systems and other tools automatically.
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E-commerce Automation
Automate order processing, inventory updates, and customer notifications for e-commerce.
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Marketing Automation
Trigger marketing emails, social posts, and ad campaigns based on customer behavior.
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Data Sync
Keep databases, spreadsheets, and SaaS tools synchronized in real-time.
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AI Workflows
Build AI-powered workflows connecting ChatGPT, Claude, or other AI APIs to your business tools.
Workato
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Automated Workflow Integration
Connect multiple cloud and on-premise applications to automate business workflows without coding.
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Business Process Automation
Streamline repetitive tasks such as data syncing, approvals, and notifications across systems.
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Data Integration and Synchronization
Ensure consistent and real-time data flow between CRM, ERP, marketing, and other enterprise apps.
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No-Code App Development
Build custom integrations and automation recipes using a visual drag-and-drop interface.
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API Orchestration
Design complex workflows that orchestrate multiple APIs and services with conditional logic.
Getting started
Make (Integromat)
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Create Free Account
Sign up free at make.com — 1,000 operations/month included.
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Build Your Scenario
Drag modules onto the visual canvas and connect them to build your workflow.
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Connect Your Apps
Authenticate and connect your apps — CRM, email, databases, AI tools, and more.
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Configure Modules
Configure each module's inputs, outputs, filters, and error handling rules.
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Activate and Monitor
Activate the scenario and monitor runs in real-time with detailed execution logs.
Workato
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Sign Up
Create an account on Workato's platform to access the integration builder.
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Connect Applications
Use pre-built connectors or custom APIs to link your business applications.
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Build Recipes
Design automation workflows visually by defining triggers, actions, and conditions.
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Test and Deploy
Test your workflows in a sandbox environment and deploy them to run automatically.
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Monitor and Optimize
Track workflow performance and logs to optimize automation and troubleshoot issues.
Common questions
Free plan with 1,000 ops/month. Paid from $9/month.
No, Workato is designed for no-code and low-code users, allowing automation through visual workflows.
More complex workflows and data processing than Zapier. Zapier simpler for basic automations.
Yes, Workato supports hybrid integrations including on-premise systems via secure agents.
1,500+ apps including Google Workspace, Salesforce, Slack, and AI APIs.
Workato offers a free trial for 30 days but does not have a permanent free tier.
Yes, visual canvas and AI Scenario Builder make it accessible.
Support varies by plan and includes documentation, community forums, and dedicated enterprise support.
