Make vs Workato: Features, Pricing & Performance
Make vs Workato — compare features, pricing plans, and real-world performance to find the right AI tool.
- Category
- Business Management
- Format
- Head-to-head
- Updated
- April 27, 2026


How they compare
| Feature |
Make (Integromat)
|
Workato
|
|---|---|---|
| Made by | Celonis SE (Make division) | Workato, Inc. |
| Category | AI Automation Automation & Workflows No Code Low Code | AI Workflow Business Management No-Code&Low-Code |
| Pricing model | Freemium | Free Trial Subscription |
| Platforms | Web | API Web |
| Built with | AI integration REST API connectors Visual automation engine webhook support | Cloud APIs JavaScript Python |
| Languages | Czech English French German +4 more | English |
| Based in | Czech Republic | United States |
What each one is
Make (Integromat)
Make (formerly Integromat) is a visual workflow automation platform that connects 1,500+ apps and services through a drag-and-drop canvas interface. Founded in 2012 in Prague and rebranded to Make in 2022, it enables businesses and developers to automate complex multi-step workflows without writing code. The AI scenario builder generates automations from natural language descriptions.
Workato
Workato is an enterprise-grade integration and automation platform that enables businesses to connect their applications, automate workflows, and orchestrate complex business processes without extensive coding. It provides a no-code/low-code environment with pre-built connectors and recipes to accelerate digital transformation and improve operational efficiency.
Key features
Make (Integromat)
-
Visual Automation Canvas
Design complex workflows on an intuitive drag-and-drop canvas showing full data flow.
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AI Scenario Builder
Generate automation scenarios from natural language descriptions using AI.
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1,500+ App Integrations
Connect virtually every business app including Google Workspace, Salesforce, Slack, and AI tools.
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Advanced Data Processing
Use iterators, aggregators, routers, and data transformers for complex data processing.
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Error Handling
Built-in error handling with automatic retries, fallback paths, and alert notifications.
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Webhooks & API
Trigger automations via webhooks, schedule them on any frequency, or call REST APIs.
Workato
-
Visual Workflow Builder
Drag-and-drop interface to create complex automation recipes without coding.
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Extensive App Connectors
Hundreds of pre-built connectors for popular enterprise and cloud applications.
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Real-Time Data Sync
Automate data transfer and synchronization across systems instantly.
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API Orchestration
Combine multiple APIs with conditional logic to automate complex business processes.
-
Enterprise Security
Includes role-based access control, audit logs, and compliance certifications.
Pricing
Plans as published by each vendor. Check the vendor site before buying — pricing changes.
Make (Integromat)
Free $0/month
1,000 ops/month, 2 active scenarios, 15-minute intervals.
Core $9/month
10,000 ops/month, unlimited scenarios, 1-minute intervals.
Pro $16/month
10,000 ops/month, advanced features, priority support.
Teams $29/month
10,000 ops/month, team features, multiple users.
Enterprise Custom
Unlimited ops, dedicated infrastructure, SLA.
Workato
Free Trial $0 for 30 days
Full platform access to test integrations and automation capabilities.
Team Custom pricing
Designed for small to medium teams with essential connectors and automation limits.
Enterprise Custom pricing
Advanced features, unlimited connectors, dedicated support, and enhanced security.
Strengths and trade-offs
Make (Integromat)
Strengths
- Most powerful visual automation canvas for complex workflows
- More flexible than Zapier for multi-branch logic
- AI Scenario Builder generates automations from text
- 1,500+ app integrations
- Advanced data processing capabilities
Trade-offs
- Steeper learning curve than Zapier for beginners
- Operations-based pricing can be confusing
- Some advanced features require higher-tier plans
- Web-only — no desktop app
Workato
Strengths
- User-friendly no-code visual workflow builder
- Wide range of pre-built connectors for popular apps
- Supports complex automation with conditional logic
- Enterprise-grade security and compliance
- Scalable for teams of all sizes
Trade-offs
- Pricing is custom and can be expensive for small businesses
- Steep learning curve for very complex workflows
- No permanent free tier, only a limited free trial
Who it is for
Make (Integromat)
- Operations and business process managers
- Developers building automated workflows
- Marketing teams automating campaigns
- E-commerce businesses
- SaaS companies integrating multiple tools
Workato
- IT and integration teams
- Business analysts
- Operations managers
- Small to large enterprises
- Digital transformation leaders
What people use it for
Make (Integromat)
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Business Process Automation
Automate multi-step business processes connecting dozens of apps without code.
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CRM Integration
Sync leads, contacts, and deals between CRM systems and other tools automatically.
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E-commerce Automation
Automate order processing, inventory updates, and customer notifications for e-commerce.
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Marketing Automation
Trigger marketing emails, social posts, and ad campaigns based on customer behavior.
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Data Sync
Keep databases, spreadsheets, and SaaS tools synchronized in real-time.
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AI Workflows
Build AI-powered workflows connecting ChatGPT, Claude, or other AI APIs to your business tools.
Workato
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Automated Workflow Integration
Connect multiple cloud and on-premise applications to automate business workflows without coding.
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Business Process Automation
Streamline repetitive tasks such as data syncing, approvals, and notifications across systems.
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Data Integration and Synchronization
Ensure consistent and real-time data flow between CRM, ERP, marketing, and other enterprise apps.
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No-Code App Development
Build custom integrations and automation recipes using a visual drag-and-drop interface.
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API Orchestration
Design complex workflows that orchestrate multiple APIs and services with conditional logic.
Getting started
Make (Integromat)
Create Free Account
Sign up free at make.com — 1,000 operations/month included.
Build Your Scenario
Drag modules onto the visual canvas and connect them to build your workflow.
Connect Your Apps
Authenticate and connect your apps — CRM, email, databases, AI tools, and more.
Configure Modules
Configure each module's inputs, outputs, filters, and error handling rules.
Activate and Monitor
Activate the scenario and monitor runs in real-time with detailed execution logs.
Workato
Sign Up
Create an account on Workato's platform to access the integration builder.
Connect Applications
Use pre-built connectors or custom APIs to link your business applications.
Build Recipes
Design automation workflows visually by defining triggers, actions, and conditions.
Test and Deploy
Test your workflows in a sandbox environment and deploy them to run automatically.
Monitor and Optimize
Track workflow performance and logs to optimize automation and troubleshoot issues.
Common questions
Free plan with 1,000 ops/month. Paid from $9/month.
No, Workato is designed for no-code and low-code users, allowing automation through visual workflows.
More complex workflows and data processing than Zapier. Zapier simpler for basic automations.
Yes, Workato supports hybrid integrations including on-premise systems via secure agents.
1,500+ apps including Google Workspace, Salesforce, Slack, and AI APIs.
Workato offers a free trial for 30 days but does not have a permanent free tier.
Yes, visual canvas and AI Scenario Builder make it accessible.
Support varies by plan and includes documentation, community forums, and dedicated enterprise support.
